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Instructor:

Kevin Beard

Director of SG+W

Term:

Spring 2020

14 week project

Brief:

the north face hrzn is compression shirt that directs blood circulation to rock-climbers fore arms.

hrzn was influenced by an exploration of the north face season, user, & brand.

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click for CMF trend analysis

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click for process

click for tech-pack

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thanks for watching

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